Strategic point purchasing represents one of the most powerful yet misunderstood methods for accessing premium cabin flights at substantial discounts.
Through this approach, I’ve secured business class experiences that would typically cost $10,000+ for under $1,500 per booking.
Recent examples include ANA’s renowned A380 Flying Honu business class from Honolulu to Tokyo for two passengers at $1,420 USD total, United business class from Newark to London for $1,108 USD for both travellers, and Qatar Airways’ award-winning Q-Suites from Doha to Vienna for $1,355 USD total.
The key insight driving these results: I’m not purchasing points from the airlines I’m actually flying. Instead, I buy points from their alliance partners, often achieving better availability and rates than the operating carrier’s own program offers.
Disclosure: This post contains referral links and recommendations based on personal experience with these strategies.
Point purchasing through platforms like Points.com allows direct acquisition of airline miles beyond traditional earning methods. While most programs sell points at economically unfavourable rates, periodic bonus promotions can fundamentally alter the value equation.
These bonuses, sometimes reaching 100% or more, can reduce effective point costs by half or more. Combined with high-value redemptions, this creates arbitrage opportunities that deliver exceptional returns on investment.
However, this strategy requires sophisticated timing, extensive research, and tolerance for significant risks. It’s decidedly not for beginners or casual travelers.
Investment: 106,600 Avianca LifeMiles purchased for $1,420.65 USD during bonus promotion
Redemption: 96,000 LifeMiles + $105.60 fees for two ANA business class seats HNL-NRT
Total Cost: $1,526.25 USD ($2,050 CAD)
Cash Value: $10,000+ CAD for equivalent tickets
Savings: Over $8,000 CAD (13 cents value per dollar spent)
This redemption provided access to ANA’s flagship A380 Flying Honu service, widely regarded as one of aviation’s premier business class products.
Investment: 80,000 Avianca LifeMiles purchased for $1,108 USD
Redemption: 90,000 LifeMiles + $105 fees for two United business class seats EWR-LHR
Total Cost: $1,213 USD ($1,630 CAD)
Cash Value: $5,400+ CAD for equivalent tickets
Savings: Over $3,700 CAD (8 cents value per dollar spent)
Investment: 90,000 JetBlue TrueBlue points purchased for $1,354.50 USD (100% bonus)
Redemption: 88,000 JetBlue points for two Qatar Airways business class seats DOH-VIE
Total Cost: $1,354.50 USD ($1,820 CAD)
Cash Value: $7,000+ CAD for equivalent tickets
Savings: Over $5,000 CAD (10 cents value per dollar spent)
Qatar Airways’ Q-Suites consistently rank among the world’s finest business class products, making this redemption particularly valuable.
Success requires waiting for substantial bonus promotions. Regular point prices offer poor value, but promotional bonuses of 100%+ can make purchases economically viable. I monitor these opportunities continuously and act decisively when conditions align.
The critical principle: identify exceptional redemption opportunities before purchasing points, never the reverse. This requires extensive award search capabilities and route flexibility, but eliminates speculative purchasing.
Certain routes consistently offer superior value. Middle East to Europe connections frequently provide excellent availability and rates, while North America to Asia routes prove more challenging.
Through extensive testing, Avianca LifeMiles and JetBlue TrueBlue consistently provide the best value during promotional periods. These programs offer access to premium partner redemptions:
This strategy suits intermediate to advanced practitioners who possess:
Not recommended for:
Point purchases are final with no refund options. Unlike refundable airline tickets, purchased points remain in your account regardless of usage, making careful planning essential.
Point delivery can require minutes to several days. During this gap, desired redemptions may disappear, creating potential losses. Having multiple backup options reduces this exposure.
Redemption rates change frequently, typically increasing costs. Recent example: Avianca LifeMiles increased Newark-London business class from 45,000 to 100,000 points per person, eliminating previous value propositions entirely.
Points.com charges Canadian tax for Canadian addresses and payment methods, but not for international accounts. Delivery times vary unpredictably even for identical transactions, requiring flexible planning.
Track bonus opportunities across multiple programs simultaneously to maximize options when attractive redemptions appear.
Search broadly by region and date ranges rather than specific routes and dates. Flexibility directly correlates with opportunity availability.
Understanding alliance structures and partnership access rules enables identification of non-obvious redemption paths that others overlook.
Always maintain backup redemption options in case primary choices become unavailable during point transfer periods.
This strategy makes sense when specific conditions align:
Speculative purchasing without identified redemptions violates fundamental strategy principles and significantly increases risk.
Award availability continues declining while program devaluations accelerate. Simultaneously, cash prices for premium cabins keep rising, maintaining the value gap that makes this strategy viable.
For practitioners who understand the risks and possess execution capabilities, strategic point purchasing remains one of the most powerful methods for accessing luxury travel experiences at substantial discounts.
The key lies in disciplined execution, continuous market monitoring, and acceptance that not every opportunity will succeed.
Success requires treating this as an advanced financial strategy rather than casual travel planning. The substantial savings potential comes with corresponding complexity and risk.
For those meeting the prerequisite criteria, strategic point purchasing can unlock travel experiences that would otherwise remain financially impractical. However, it demands sophisticated planning, flexible execution, and acceptance of inherent uncertainties.
The examples provided represent real results from careful strategy implementation, not theoretical possibilities. With appropriate knowledge, timing, and risk management, similar outcomes remain achievable for qualified practitioners.
Remember: these strategies require significant upfront investment with no guaranteed returns. Never invest more than you can afford to lose entirely.
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